Charged with Bribery, Wal-Mart Ad Touts “American Success Story”

The Wall Street Journal reports that Wal-Mart has launch a new ad campaign that depicts the world’s largest retailer as an American success story.  Faced with a drop in brand perception among college-educated adults last year because of charges of bribery, contracting with Bangladeshi factories where fires killed workers, and paying US workers low wages with few benefits, the multi-million dollar campaign seeks to  correct the misperceptions of  people who “don’t know the whole story,” according to a Wal-Mart spokesman.